Audio Branding for Гусь Гусь ("Gus Gus") – a children’s app by Arzamas, one of Russia’s leading literary projects. With expert content spanning history, astronomy, art, and more, "Gus Gus" captivates young listeners with engaging stories and lullabies.

We created a distinctive sound identity with jingles, sound effects, and background music that enrich every podcast, fairy tale, and course.

We developed six variations of distinctive, memorable audio logos that primarily serve as seamless transitions within podcasts.

In addition to the main jingle, we crafted additional ones for podcasts and for "History of the World" block, following the brand's sonic identity principles.

Sound designer
Dmitry Gudnichev